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	<title>Matt Weeden Design</title>
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	<link>http://www.mattweedendesign.com</link>
	<description>Denver Web Design, Web Development, &#38; Web Consulting</description>
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		<title>Announcing MWD Web</title>
		<link>http://www.mattweedendesign.com/news/announcing-mwd-web</link>
		<comments>http://www.mattweedendesign.com/news/announcing-mwd-web#comments</comments>
		<pubDate>Fri, 11 May 2012 23:49:06 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=833</guid>
		<description><![CDATA[It&#8217;s been a long time in the works, but today I&#8217;m pleased to announce the launch of our new site, MWDwebDenver.com. MWD Web is centered around Web sites, just like Matt Weeden Design; but, we take a larger view than simply design and development. We ask the important questions: does your site convert? Can your [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s been a long time in the works, but today I&#8217;m pleased to announce the launch of our new site, <a href="http://www.mwdwebdenver.com" target="_blank">MWDwebDenver.com</a>.</p>
<p>MWD Web is centered around Web sites, just like Matt Weeden Design; but, we take a larger view than simply design and development. We ask the important questions: does your site convert? Can your customers find you online? Does your site create a compelling brand story? It all adds up to revenue, and at MWD Web our job is to get your site making money for you as quickly as possible.</p>
<p>With this new brand, Matt Weeden Design will become less active. MWD Web is set to be big, and the focus is going to shift in that direction. So, come on by, check us out, and see what we have to offer!</p>
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		<title>Public Safety Czar redesign launched</title>
		<link>http://www.mattweedendesign.com/news/public-safety-czar-redesign-launched</link>
		<comments>http://www.mattweedendesign.com/news/public-safety-czar-redesign-launched#comments</comments>
		<pubDate>Fri, 27 Jan 2012 21:26:22 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[Web]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=817</guid>
		<description><![CDATA[Matt Weeden Design has just completed work on the new site for Public Safety Czar. Specializing in communications equipment, PSC needed an overhaul for their site. The original was built in WordPress, but the bolt-on e-commerce solution was limiting at best. We completely redesigned the site, as well as integrating it with the powerful Magento [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.publicsafetyczar.com" target="_blank"><img src="http://www.mattweedendesign.com/wp-content/uploads/psc.jpg" alt="" title="psc" width="221" height="200" class="fltLt size-full wp-image-818" /></a></p>
<p>Matt Weeden Design has just completed work on the new site for Public Safety Czar.</p>
<p>Specializing in communications equipment, PSC needed an overhaul for their site. The original was built in WordPress, but the bolt-on e-commerce solution was limiting at best.</p>
<p>We completely redesigned the site, as well as integrating it with the powerful Magento shopping platform. The result is a site with easy to manage content, full featured e-commerce and a solid foundation for SEO.</p>
<p>As part of the service, we also created a new logo for the company that reflects their focus on wireless communication.</p>
<p><img src="http://www.mattweedendesign.com/wp-content/uploads/logo-b.png" alt="" title="logo-b" width="228" height="92" class="alignnone size-full wp-image-823" /></p>
<p>View the site live at <a href="http://www.publicsafetyczar.com" target="_blank">publicsafetyczar.com</a>.</p>
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		<title>Content Marketing: Invitation vs. Invasion &#8211; BMA Roundtable</title>
		<link>http://www.mattweedendesign.com/news/content-marketing-invitation-vs-invasion-bma-roundtable</link>
		<comments>http://www.mattweedendesign.com/news/content-marketing-invitation-vs-invasion-bma-roundtable#comments</comments>
		<pubDate>Thu, 26 Jan 2012 18:38:49 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[announcement]]></category>
		<category><![CDATA[BMA]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[speaking]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=808</guid>
		<description><![CDATA[On Thursday, 2/23, Matt Weeden Design will host BMA&#8217;s monthly roundtable event. MWD, along with cohorts in the social media, content writing, SEO, and marketing spheres, will discuss how we need to move beyond the simple &#8220;Content is king&#8221; proclamation and focus on inviting visitors to our sites rather than invading their space with clutter. [...]]]></description>
			<content:encoded><![CDATA[<p>On Thursday, 2/23, Matt Weeden Design will host BMA&#8217;s monthly roundtable event. MWD, along with cohorts in the social media, content writing, SEO, and marketing spheres, will discuss how we need to move beyond the simple &#8220;Content is king&#8221; proclamation and focus on inviting visitors to our sites rather than invading their space with clutter.</p>
<p>Join us at the Sandler Training office, 2727 Bryant Street, to learn practical ideas to put these strategies in place right away.</p>
<p>Register online at <a href="http://bmacolorado.org/event-details.aspx?eventID=-7519902449351603972" target="_blank">bmacolorado.org</a></p>
<p><img src="http://www.mattweedendesign.com/wp-content/uploads/bma-roundtable.jpg" alt="" title="bma-roundtable" width="400" height="557" class="alignnone size-full wp-image-810" /></p>
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		<title>WordPress site for Parent Your Parents launched</title>
		<link>http://www.mattweedendesign.com/news/wordpress-site-for-parent-your-parents-launched</link>
		<comments>http://www.mattweedendesign.com/news/wordpress-site-for-parent-your-parents-launched#comments</comments>
		<pubDate>Wed, 18 Jan 2012 19:12:31 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[completed project]]></category>
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		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=797</guid>
		<description><![CDATA[Matt Weeden Design is pleased to announce the launch of the revised site for Parent Your Parents. Parent Your Parents is a national organization offering insight, advice and resource lists for those who find themselves caring for aging loved ones. Previously built on a different platform and using WordPress for the blog only, the site [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.parentyourparents.com" target="_blank"><img src="http://www.mattweedendesign.com/wp-content/uploads/pyp.jpg" alt="parent your parents" title="pyp" width="176" height="200"  class="fltLt" /></a></p>
<p>Matt Weeden Design is pleased to announce the launch of the revised site for Parent Your Parents.</p>
<p>Parent Your Parents is a national organization offering insight, advice and resource lists for those who find themselves caring for aging loved ones.</p>
<p>Previously built on a different platform and using WordPress for the blog only, the site is now run entirely through WordPress. This gives the site owners one single point of entry to manage all the various content.</p>
<p>The site features the standard static page content, but also several special page types used to display information about providers and service organizations, and online articles. Leveraging the power of custom post types within WordPress, we built a system that makes it easy for the site owners to plug in the relevant information for each vendor and have it automatically populate. The end user, meanwhile, can search across categories and location (state and/or zip code) to find providers close to them in the area they need help with.</p>
<p>This site is a wonderful example of the power and flexibility of WordPress.</p>
<p>See the site live at <a href="http://www.parentyourparents.com" target="_blank">parentyourparents.com</a>.</p>
]]></content:encoded>
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		<title>New WordPress site for Ashley Schenkein Jewelry launched</title>
		<link>http://www.mattweedendesign.com/news/new-wordpress-site-for-ashley-schenkein-jewelry-launched</link>
		<comments>http://www.mattweedendesign.com/news/new-wordpress-site-for-ashley-schenkein-jewelry-launched#comments</comments>
		<pubDate>Fri, 13 Jan 2012 19:15:33 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>
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		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=801</guid>
		<description><![CDATA[Working in conjunction with Trulium, Inc., Matt Weeden Design has completed a new WordPress site for Ashley Schenkein Jewelry Design. The site both showcases Ms. Schenkein&#8217;s work, and allows customers to purchase items online. The content and shopping are all handled through WordPress. Matt Weeden Design created the theme from supplied art, and modified the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.asjewelrydesign.com" target="_blank"><img src="http://www.mattweedendesign.com/wp-content/uploads/asjewelry.jpg" alt="asjewelry.com" title="asjewelry" width="169" height="200" class="fltLt" /></a></p>
<p>Working in conjunction with Trulium, Inc., Matt Weeden Design has completed a new WordPress site for Ashley Schenkein Jewelry Design.</p>
<p>The site both showcases Ms. Schenkein&#8217;s work, and allows customers to purchase items online. The content and shopping are all handled through WordPress.</p>
<p>Matt Weeden Design created the theme from supplied art, and modified the e-commerce plugin Shopp to fit the look and feel.</p>
<p>This new site replaces an out-of-the-box e-commerce solution that ASJD had used previously. By switching to WordPress, ASJD gained much more control over the content and display of the site, as well as saving on commissions taken by the previous e-commerce provider.</p>
<p>See the site live at <a href="http://www.asjewelrydesign.com" target="_blank">asjewelrydesign.com</a>.</p>
]]></content:encoded>
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		<item>
		<title>Is Your Web Site an Asset or a Liability?</title>
		<link>http://www.mattweedendesign.com/web-thoughts/is-your-web-site-an-asset-or-a-liability</link>
		<comments>http://www.mattweedendesign.com/web-thoughts/is-your-web-site-an-asset-or-a-liability#comments</comments>
		<pubDate>Thu, 01 Dec 2011 19:19:17 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Web Thoughts]]></category>

		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=791</guid>
		<description><![CDATA[Business is business, and so is web development. Corporate assets must produce. Or, they are called liabilities. And, we look to reduce liabilities. Assets, we grow. So, why does the CFO, Controller, Bookeeper and IT guy show up in the website meeting? Could it be that the CFO guy is interested in saving money and [...]]]></description>
			<content:encoded><![CDATA[<p>Business is business, and so is web development.</p>
<p>Corporate assets must produce. Or, they are called liabilities. And, we look to reduce liabilities. Assets, we grow.</p>
<p>So, why does the CFO, Controller, Bookeeper and IT guy show up in the website meeting?</p>
<p><span id="more-791"></span></p>
<p>Could it be that the CFO guy is interested in saving money and reducing costs (eliminate liabilities)?</p>
<p>Or could it be that the IT guy is the only one who speaks computer code (eliminate translator risk)?</p>
<p>Both of these functions are trying to avoid something rather than trying to grow something &#8211; like sales.</p>
<p>I would suggest that your website is a performing asset. And, it must drive revenue. Marketing is the group that owns this function. Sales is also involved. These are the guys you want driving your web initiatives. Let the coders do the behind the scenes stuff. Let the CFO make sure that there is money in the till to support this effort appropriately.</p>
<p>Your goal is not to create a website for as little as you can spend.</p>
<p>Your goal is to build brand and drive sales. Yes, we are budget conscious. But, I often see pennies spent when it should be dollars. The result is a non-performing asset. And, we ditch those because they are liabilities.</p>
<p>Your website needs to grow things, namely your business.</p>
<p>Consider carefully who you have leading your web initiatives. Do they line up with your business objectives?</p>
<p>It could mean the difference between growing and going.</p>
<p><em>-Guest post by John Stein of <a href="http://www.elevate29.com" target="_blank">elevate29</a></em></p>
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		<title>WordPress site launched for Providence Construction</title>
		<link>http://www.mattweedendesign.com/news/providence-construction-wordpress-site-launched</link>
		<comments>http://www.mattweedendesign.com/news/providence-construction-wordpress-site-launched#comments</comments>
		<pubDate>Tue, 27 Sep 2011 22:18:28 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[announcement]]></category>
		<category><![CDATA[completed project]]></category>
		<category><![CDATA[development]]></category>
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		<category><![CDATA[Web]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=773</guid>
		<description><![CDATA[Working in conjunction with SharpEnd Solutions, Matt Weeden Design has built and launched the new site for Providence Construction, a family company in Denver, Colorado. In this instance we adapted an existing theme, creating custom colors and layouts and applying the theme over a WordPress installation. Features include a home page slide show, several portfolio [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://providenceco.com" target="_blank"><img class="fltLt size-full wp-image-778" title="providenceco" src="http://www.mattweedendesign.com/wp-content/uploads/providenceco.jpg" alt="providence construction - wordpress site" width="166" height="200" /></a>Working in conjunction with SharpEnd Solutions, Matt Weeden Design has built and launched the new site for Providence Construction, a family company in Denver, Colorado.</p>
<p>In this instance we adapted an existing theme, creating custom colors and layouts and applying the theme over a WordPress installation.</p>
<p>Features include a home page slide show, several portfolio pages separated by category, and a blog to allow the folks at Providence to maintain fresh content &#8211; which helps immensely with SEO rankings.</p>
<p>SharpEnd Solutions reports that the client is &#8220;super-pleased with the new site!&#8221;</p>
<p>View the site live at <a href="http://www.providenceco.com" target="_blank">providenceco.com</a>.</p>
]]></content:encoded>
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		<title>Three</title>
		<link>http://www.mattweedendesign.com/news/three</link>
		<comments>http://www.mattweedendesign.com/news/three#comments</comments>
		<pubDate>Fri, 26 Aug 2011 15:30:16 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=759</guid>
		<description><![CDATA[Today marks three years in business. We must be doing something right! Stay tuned for some exciting new project announcements.]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.mattweedendesign.com/wp-content/uploads/calendar.jpg" alt="" title="calendar" width="284" height="156" class="fltLt size-full wp-image-761" /></p>
<p>Today marks three years in business. We must be doing something right!</p>
<p>Stay tuned for some exciting new project announcements.</p>
]]></content:encoded>
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		<title>Book by Owner redesign launched</title>
		<link>http://www.mattweedendesign.com/news/book-by-owner-redesign-launched</link>
		<comments>http://www.mattweedendesign.com/news/book-by-owner-redesign-launched#comments</comments>
		<pubDate>Mon, 09 May 2011 18:47:56 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=721</guid>
		<description><![CDATA[Matt Weeden Design, LLC is pleased to announce the launch of the re-branded bookbyowner.com. Book By Owner is a service for owners of rental properties (vacation homes). They offer assistance in dealing with the day-to-day operations of renting your property, which is especially useful if you don&#8217;t live close to the property. Unlike traditional property [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.mattweedendesign.com/wp-content/uploads/bookbyowner.jpg" alt="" title="bookbyowner" width="191" height="200" class="fltLt size-full wp-image-723" /></p>
<p>Matt Weeden Design, LLC is pleased to announce the launch of the re-branded bookbyowner.com.</p>
<p>Book By Owner is a service for owners of rental properties (vacation homes). They offer assistance in dealing with the day-to-day operations of renting your property, which is especially useful if you don&#8217;t live close to the property. Unlike traditional property management companies, Book By Owner does not charge a 30%-50% commission!</p>
<p>The Book By Owner site needed an update, to give it a fresher, modern feel. Once again we teamed up with eightbysix, who created the design from which we built the site. We also transitioned the site to the WordPress platform, for the client&#8217;s ease of use and to take advantage of all the benefits the WordPress platform provides.</p>
<p>See the site live at <a href="http://www.bookbyowner.com" target="_blank">www.bookbyowner.com</a>.</p>
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		<title>E-Commerce added to Unforgettable Outcomes</title>
		<link>http://www.mattweedendesign.com/news/e-commerce-added-to-unforgettable-outcomes</link>
		<comments>http://www.mattweedendesign.com/news/e-commerce-added-to-unforgettable-outcomes#comments</comments>
		<pubDate>Thu, 21 Apr 2011 03:45:14 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[announcement]]></category>
		<category><![CDATA[completed project]]></category>
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		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[news]]></category>
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		<guid isPermaLink="false">http://www.mattweedendesign.com/?p=701</guid>
		<description><![CDATA[Bonnie Mattick with Unforgettable Outcomes recently produced a recording of a teleseminar, available for sale as an audio download. Thanks to the power and flexibility of WordPress, we were able to quickly add a shopping cart to the existing site with minimal fuss. Bonnie can easily update the product/price, and add other products as they [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.mattweedendesign.com/wp-content/uploads/uo_shop.jpg" alt="" title="uo_shop" width="366" height="200" class="fltLt size-full wp-image-702" /></p>
<p>Bonnie Mattick with Unforgettable Outcomes recently produced a recording of a teleseminar, available for sale as an audio download.</p>
<p>Thanks to the power and flexibility of WordPress, we were able to quickly add a shopping cart to the existing site with minimal fuss. Bonnie can easily update the product/price, and add other products as they become available.</p>
<p>Visit the page at <a href="http://www.unforgettableoutcomes.com/shop" target="_blank">unforgettableoutcomes.com/shop</a>.</p>
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